Growth that makes good sense — returning at least twice what it costs. Spend $5k, earn at least $10k...guaranteed.
A revenue engine made for luxury, provider-owned med spas. We attract the revenue you don't yet have and recover the revenue you already earned — with results guaranteed.
The problem isn't bookings alone. It's repeat return on premium bookings.
Most luxury med spas aren't short on patients. They're short on the premium ones they were designed for — the ones who have the most to gain by coming back for the long term. You fill the calendar, a new face arrives for a discounted visit, and then silence. The recurring revenue you just earned quietly walks out the door, and the acquisition math never quite works.
That gap is where sustainable revenue lives, and only we are doing the work to reach it.
You've tried all their "answers" - here's why they don't reach the lost revenue sitting in that gap.
None of this is a failure of your practice. They're patterns in the market you were sold on. We're doing things differently.
More "leads."
Agencies promote spas in crowded online spaces using the same strategy for everyone: more content, more random leads, more discount offers. Some new bookings happen, but look at who walks in and whether they return. Everyone's selling leads. But they don't discerns and deliver premium patients. The new-client discount door can't build a reliable revenue engine on a book of short-sighted, deal-seekers.
A tool sold as strategy.
Most technology is sold by the company that makes it, out of touch with the real burden of implementation on a provider-owner, luxury med spa. A short trial gives way to a long, locked-in contract. You sign on for special features, just to later find more problems. Software is a tool. It is not a strategy. The wrong one holds a spa captive for years.
High-pressure closing.
A med spa shouldn't have to choose between providing an exceptional patient experience and generating revenue. The problem isn't sales, it's when the patient feels like they're being sold to instead of cared for. High-pressure sales have no place in an environment built around trust and personal care. When patients feel pushed, the spa experience changes, what should feel like guidance starts to feel like a transaction.
Underneath all three — the silence between appointments. A missing revenue engine, not a staff failure. No realistic strategy for how the tech creates money instead of just costing it; and no one partnering to bring your premium patients back again and again. No real partner who carries the weight with you — just vendors selling you and moving on.
Two recoveries, one engine.
We are not a marketing agency, we don't rep a product, and we are not selling software. We deliver services that are guaranteed to deliver revenue. Full stop.
The revenue trapped in your operations and systems. He makes the engine efficient.
The revenue trapped in your positioning and market needs. She makes new, premium patients the norm.
Luxury owner-operated med spas between $500k and $3mm are an odd size — too sophisticated for the hype the agencies sell, and too small for the enterprise consultants to bother with. That gap is exactly where we work.
Neither of us could do this alone — and that's the point.
What lets us read a whole practice is that we've stood at nearly every angle of one: as marketers and operators, as students of how people actually choose, as patients of luxury med spas ourselves, and as two people who trained for medicine before choosing business. No single one of those is remarkable. Together they add up to a holistic view of where a practice leaks, and why a patient chooses it.
Among the first hundred people in the country to earn a degree in internet marketing, wrote the book on customer empathy, and built and led entrepreneurship programs at the University of Central Florida — the Blackstone LaunchPad and Orlando's weVENTURE accelerator.
Her signature move is finding ready revenue: a protective-gear manufacturer convinced it had exhausted its market found tens of millions in the one it had written off, and more than quadrupled its goals; a regional architecture firm near-tripled revenue by mining the client portfolio it already had.
An enterprise architect. He rebuilds the operational spine of a practice — software, systems, front desk, follow-up — so the whole thing works together instead of diluting your effort.
His revenue recovery model is the method beneath the efficient engine.
A minimum of two times committed revenue in ninety days.
We set that as a floor we're confident standing behind, not a target we're planning to hit. We'd rather promise conservatively and let the result speak.
Signed recurring and membership value, measured at day ninety.
Revenue recovered from your dormant patients.
The booked value of the new patients we bring in.
Your ad spend sits inside one flat monthly fee — there is no separate advertising bill.
We're taking on a small number of founding practices.
We're early, and deliberately so. In exchange for being among the first practices we build this for, founding partners like you get founding terms and our fullest attention. We're keeping the group small — small enough that each practice is built properly, not processed. You're here because we believe you may be a partner candidate we can build with for the long term.
I already have someone handling marketing.
Good — most of what we do doesn't compete with them. We recover revenue from your existing base and positioning, differentiate you in your market to attract premium, long-term patients, and tie all your systems back to proof of revenue on every dollar you spend. If your marketing is working, we make it worth more. If it's not, we bring clarity as to why.
What counts as committed revenue?
Signed, recurring membership value; revenue recovered from dormant patients; and booked value from the new patients we bring in — measured at ninety days.
What if it doesn't reach 2×?
We keep working until it does. That's what makes it a floor rather than a forecast. Our individual careers have achieved much higher results consistently, and we bring that proven wisdom to you as a team. Our business only lasts if we keep your revenue thriving.
How much of my team's time does this take?
Less than you'd expect. Will builds the systems so the work happens without depending on anyone remembering. He knows how the front desk and treatment rooms run, and what interferes with your day job versus what helps you be more efficient.
Is my practice a fit?
That's exactly what the fit assessment answers — a short, honest look at your numbers. If we can't make the guarantee for you, we'll tell you plainly and show you where your weak point is.
Ask yourself what another quarter of the same performance is going to cost you. That's one of the first things we put a number to, together, on the call. Your path to revenue becomes crystal clear and we guarantee it.
The next step is a conversation, not a pitch.
If any of this sounds like your practice — patients who don't come back (or don't invest deeply), the tool that boxed you in (and doesn't prove ROI), the silence between appointments (or books crammed with deal-seekers) — the next step is a fit assessment. A short, confidential look at your numbers, so we can tell you honestly whether you're in a position to grow revenue with us. There's no pitch in it. We review your business ourselves and reply within two business days. If it's a fit, we can start that same day.
For most luxury, provider-owned med spas revenue is already there — some of it hiding inside your practice, some of it in the market surrounding you. If you're ready, we'll help you collect it this quarter.